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Senior Manager / Manager of Strategy & Analytics


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Senior Manager / Manager of Strategy & Analytics


Background: Agency seeks Strategy & Analytics Senior Manager / Manager to develop and deliver strategic data-driven marketing plans to external clients and collaborate with internal analytical teams to ensure deployed strategic initiatives are producing optimal ROI. The candidate must be strategic, analyze data points to formulate new or tweak existing marketing strategies, and produce analytic roadmaps for clients on their traditional CRM and digital initiatives (acquisition, retention, loyalty, and reactivation). Additionally, Direct Mail or Email strategy development is a MUST! Role can be done in the following locations: New York, NY, Atlanta, GA, Costa Mesa, CA, San Francisco, CA, Seattle, WA.

Keywords: Analytics, Marketing, Strategy, ROI, Direct Mail, Email, CRM, Web

Required Experience:
At the minimum must have a Bachelors degree
4 years of experience conceptualizing new OR tweaking existing digital/traditional CRM marketing strategies
Deep experience in conceptualizing, designing, and delivering/analyzing multichannel marketing programs (digital, direct mail, email) that produce optimal ROI
Working with analytic teams to analyze campaign results
Must be client facing
Role can be done in the following locations: New York, NY, Atlanta, GA, Costa Mesa, CA, San Francisco, CA, Seattle, WA.

Refer to Job #22216 - GSJ and e-mail MS Word attached resume to the attention of Sunil Sud

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